The Advertising Regulatory Council of Nigeria, ARCON has announced plans to host a webinar focused on the implications of Nigeria’s new tax regime for the Integrated Marketing Communications ecosystem.

With the theme, “The New Tax Regime: Implications for the Integrated Marketing Communications Industry,” the virtual event is scheduled to hold on March 10, 2026, via Zoom from 12 noon to 1:20 p.m., West Africa Time.

According to ARCON, the webinar is aimed at equipping advertising and marketing practitioners with insights to better navigate the new tax law and its impact on industry operations.

The Director-General of ARCON, Olalekan Fadolapo, will host the session, while the keynote address will be delivered by Femi Olarinde, Head of the Fiscal and Tax Reforms Implementation Division at the National Revenue Services.

Other speakers expected at the event include Tunji Adeyinka, Group Managing Director of The Republican Group; Jehoshaphat Akinadewo, Regional Head of Quality Control at Omnicom Media Group West and Central Africa; and Obinna Aniche, Group President of Red Slate Group Limited.